4 Ways to Improve Conversions with Content

Sometimes we tend to overthink our sales pitch. Often the best solution is the simplest. For example:

  • 60% of small business websites don’t put their phone number of their home page
  • 75% don’t have an email address or a link on the front page of their website
  • 66% fail to put a contact form on their website so visitors can ask questions, leave comments or request more information

If your website doesn’t offer the simplest things your visitors are looking for, then of course it’s going to fail. Continue reading