Social media marketing can be overwhelming, to say the least, but with the right plan and the right tools, you’ll be just fine. Today, I will cover some of the tools that I use to make my marketing strategy manageable so I’m not chained to my computer all day.
Before reading further, make sure you have your Facebook fan page set up correctly. I wrote a guide on how to set up your Facebook marketing plan so you’ll want to read that first:
Post Planner – this is a lifesaver. They have free plans and then nominally priced monthly plans and they have thousands of status updates ready to go for you. You can either post right then and there to your fan page or personal profile or you can schedule your posts throughout the day.
Just got to PostPlanner to choose the plan and get started with that now (this is not an affiliate link and I will not make any money from you signing up, but I use this app every day and love it).
Canva – the best tool for making top notch images for your posts. It’s even built into Post Planner and it’s so easy to use. They have tons of free images, and images that only cost $1 and you can even upload your own images to use.
Click on the image to see what I’m talking about:
Facebook’s own scheduling tool – inherent to Facebook’s status updates is a scheduling tool where you can program all of your posts to go out throughout the day or week (very handy if you know you won’t be at your computer for any length of time).
I did this video in December where I show you exactly how to do this…
Crowdfire – this is an app for both your smartphone and your desktop computer where you can Follow, Unfollow, Copy Followers of your niche’s leaders, and schedule posts
Click here to sign up for an account.
TweetJukeBox – just like the jukeboxes that play music, this tool allows you to load your jukebox with Tweets that will automatically be tweeted all throughout the day. You schedule the frequency, load it up, and walk away! It’s that easy. I load all of my blog posts into it and every day, I get new followers, people retweeting me, liking my tweets, and adding me to lists. My Twitter account is pretty much on autopilot and it doesn’t look like it.
Click here to sign up for an account.
Hashtagify – Enter a hashtag to discover related tags, recent conversations, usage patterns, and influencers
For a complete list of Twitter tools, click here.
Iconosquare – this is a desktop computer app that allows you to see the statistics from your Instagram account. It provides Instagram users with metrics about their following for free. It has all kinds of useful metrics to monitor the growth and engagement of your followers.
Interacting with commenters on your photos is part of the fun, but if you receive a lot of comments then it’s tough to keep track of it with the mobile app. With Iconosquare, you can now quickly add comments and replies to your photos using your computer instead of the mobile app. The Comment Tracker tool displays a list of all your most recent comments, allowing you to interact with your fans and followers in a fraction of the time it would take using the mobile app.
Click here to sign up.
WordSwag – this is one of my favorite apps that allows you to make very cool images right on your phone to share on Instagram. It’s extremely versatile with lots of different styles and fonts and is very simple to use. You’ll find this free app in the APP STORE on your smartphone.
Repost & Regram – sometimes, you just can’t say it any better than someone else on Instagram and you want your followers to see that certain post that someone else created. So, you go to your Repost and Regram app on your phone, find the post, and repost it! It’s that simple.
I’ve only touched the surface here and there are so many more but I just wanted to give you a good headstart. For a more detailed listing of 44 social media tools, this article from Social Media Examiner, click here. Of course, you can do a Google search on “Social Media Tools” to find others.
I hope this article has helped you and I look forward to hearing your comments below. If you found value, please share this with your friends!
P.S. For tons of training on all topics having to do with social media for your home based business, click here. You will not regret it!!