Best Practices for Implementing Social Media Marketing For Your Small Business

Social media marketing is such a broad term and the way businesses implement it is different depending on size, budget, and brand. In today’s blog post, I will explain some best practices for implementing social media marketing for your small business.…

How to Build Social Media into Your Content Marketing Plan

Social media and content marketing fit hand in hand and in this blog post, I’ll explain why and how you can utilize social media to enhance and optimize your content marketing.  The relationship between the two is that content is needed to drive social media, while social media is most essential during two key content marketing processes:…

Thinking Outside the Box Offers Alternative Internet Marketing Promotional Tools

Search engines will rank a site higher on the Search Engine Results Page if it has a lot of links leading back to it from other sites, especially sites that are considered expert or authoritative. You can improve your site’s ranking by building a lot of these links, known as backlinks.…